Our People
Hannah Kirkman
Famous for: Analyst Relations (AR) - with a specialism in the telecoms and services sectors
Track Record: Hannah has more than 15 years experience in business-to-business influencer communications across multiple sectors and geographies - over eight years in-house and eight years as an industry analyst.
Most recently, Hannah spent more than five years driving the EMEA (Europe, Middle East and Africa) analyst relations programme for Avaya, Inc., building its brand and reputation from start-up to major market player with key European analysts.
Prior to Avaya, Hannah headed up analyst relations for Lucent Technologies in Europe, where she shaped Lucent's AR activities into a proactive, cross-company programme from a business-unit focused, reactive structure. During this time, she achieved a very positive shift in industry analyst perceptions of the European AR programme, moving it from last to first place according to independent industry rankings.
Hannah began her career as an industry analyst, initially for Datapro (now part of Gartner) covering European server technologies and cross-sector custom research programmes, and then as a senior analyst for the Yankee Group Europe, where she was the company's European expert on e-commerce, outsourcing, and customer care and billing, and a regular public speaker at industry events.